The FIRST DIRECT BUSINESS brand, founded in 1996 (United Kingdom), from 30 sister brands and 1213 competing brands. The FIRST DIRECT BUSINESS brand is owned by HSBC Holdings, a company listed in London. The International Securities Identification Number (ISIN) of HSBC Holdings is GB0005405286. FIRST DIRECT BUSINESS belongs to the Banks business sector.

FIRST DIRECT BUSINESS is a brand of HSBC Holdings (HSBA/L) Rival brands

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FIRST DIRECT BUSINESS