Created in 2011 (United States), DTrace own
248 sister brands
and 2014 competing brands.
DTrace is owned by Oracle, listed on the stock exchange of New York
DTrace belongs to the Software business sector.
Only companies with a strong brand or unique know-how benefit from this ability to set their prices without impacting demand and thus preserve their margins.
Alphabet and Meta (Internet Content and Information), Microsoft Inc. (Software-Infrastructure), Intel (Semiconductors), Apple (Consumer Electronics) and Amazon com (Internet Retail) hold portfolios of leading brands on their sector in web audience.